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Wisconsin Rapids-Marshfield - CMS NPI registry, August 2026

Eye Doctors in Wisconsin Rapids-Marshfield, WI: 11 Registered Practices

11 eye care organizations on the Wisconsin side of the Wisconsin Rapids-Marshfield micropolitan statistical area area hold a current NPI in the August 2026 CMS file: 9 optometry practices (82 percent) and 2 ophthalmology practices. They spread across 4 cities, led by Wisconsin Rapids (5), Marshfield (4), Nekoosa (1) and Pittsville (1). The metro covers Wood County. 1 records were refreshed by the practice in 2024 or later and 7 have not been updated since before 2020.

Booking here: 82 percent of Wisconsin Rapids-Marshfield records are optometry practices, which is the side of the market that does routine exams at $120 to $200 without insurance. The 2 ophthalmology practices are physician offices and price accordingly, at $150 to $300 or more. Eye Clinic of Wisconsin SC and Kolar Vision Center run multiple offices in this metro, so one price check usually covers all of them.

Registered practices
11
0 with a profile page
Optometry
9
82% of this metro
Ophthalmology
2
0 register a subspecialty
Cities covered
4
1 county
Address matched
100%
every record matched to a street address

What an eye exam costs around Wisconsin Rapids-Marshfield

No prices exist in the NPI registry, so treat the list below as a call sheet rather than a quote sheet. Nationally this site puts an eye exam at about $136 without insurance and around $25 with a vision plan.

MyEyeDr (1 record) is registered in this metro, and retail optical is the $50 to $110 end of the range. Independent optometry runs $120 to $200, and a comprehensive exam is $100 to $250.

Where the practices are

CityPracticesOptometryOphthalmology
Wisconsin Rapids541
Marshfield431
Nekoosa110
Pittsville110

City is the free-text value the practice entered in the registry. Every city in this table sits inside the Wisconsin Rapids-Marshfield micropolitan statistical area area as defined by the Census 2023 delineation.

Every registered practice in Wisconsin Rapids-Marshfield

Ordered by city, then by name. Names in blue have a profile page with the full registry record and the nearest alternatives.

PracticeCityRegistered asPhone on recordRecord updated
Eye Clinic of Wisconsin SCMarshfieldOphthalmology(715) 261-8557September 2022
Eye Wear Designs of Marshfield LLCMarshfieldOptometry(715) 387-2773May 2009
Eyecare Center of Marshfield
Registered as Charles E Miller OD SC
MarshfieldOptometry(715) 387-6397July 2009
Jan's Optical, Inc.MarshfieldOptometry(715) 387-1844November 2007
Kolar Vision Center
Registered as Kolar Optometric, LLC
NekoosaOptometry(715) 886-4731April 2008
Pittsville Vision Center
Registered as Kolar Optometric, LLC
PittsvilleOptometry(715) 884-2030July 2009
Becker Vision Center S.C.Wisconsin RapidsOptometry(715) 424-3937July 2008
Eye Clinic of Wisconsin, SCWisconsin RapidsOphthalmology(715) 261-8500January 2025
Myeyedr.
Registered as Myeyedr Optometry of Wisconsin, LLC
MyEyeDr
Wisconsin RapidsOptometry(715) 421-2111May 2021
Parkwood Eyecare Associates, LLCWisconsin RapidsOptometry(715) 421-2111October 2013
Revision Eye Care, LLCWisconsin RapidsOptometry(715) 423-5353December 2022

Phone numbers are the practice location numbers on the NPI record. They are self-reported, CMS does not verify them, and 7 of these records have not been updated since before 2020. An NPI does not mean the practice is licensed: that is a matter for the Wisconsin licensing boards.

Groups with more than one office here

Practice groupOffices in this metro
Eye Clinic of Wisconsin SC2
Kolar Vision Center2

Nearby metro areas

Stevens Point-Plover, WI (6)Wausau, WI (14)Sparta, WI (4)Shawano, WI (3)La Crosse-Onalaska, WI (11)Eau Claire, WI (15)All Wisconsin practices

Related price guides

Eye exam cost without insuranceComprehensive eye exam costContact lens exam and fittingGlaucoma test costRetinal imaging costWhat vision insurance coversMedicare eye exam coverage
Source and provenance. CMS National Plan and Provider Enumeration System (NPPES), NPI data dissemination file, August 2026 (August 2026, published August 2026 file). CMS NPI downloadable files. Licence: US federal public data, FOIA-disclosable, no charge; CMS deactivated-NPI display guidance honoured. NPI registry records from the CMS NPPES monthly file. An NPI is a billing identifier, not a licence: CMS does not verify that the holder is licensed or credentialed. Registry contact details are self-reported and are often years out of date. This directory lists organizations only. Individual practitioner records are never published here.

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Updated 2026-07-06