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Minneapolis-St. Paul-Bloomington - CMS NPI registry, August 2026

Eye Doctors in Minneapolis-St. Paul-Bloomington, WI: 16 Registered Practices

16 eye care organizations on the Wisconsin side of the Minneapolis-St. Paul-Bloomington metropolitan statistical area area hold a current NPI in the August 2026 CMS file: 16 optometry practices (100 percent) and 0 ophthalmology practices. They spread across 9 cities, led by Hudson (4), New Richmond (3), River Falls (3) and Baldwin (1). The metro covers 2 counties including Pierce County and St. Croix County. 4 records were refreshed by the practice in 2024 or later and 8 have not been updated since before 2020. The Minnesota side of the same metro adds 355 more, listed separately.

Booking here: 100 percent of Minneapolis-St. Paul-Bloomington records are optometry practices, which is the side of the market that does routine exams at $120 to $200 without insurance. The 0 ophthalmology practices are physician offices and price accordingly, at $150 to $300 or more. Soderberg Eye Care Center and Ritzinger Optometric Clinic SC run multiple offices in this metro, so one price check usually covers all of them.

Registered practices
16
1 with a profile page
Optometry
16
100% of this metro
Ophthalmology
0
1 register a subspecialty
Cities covered
9
2 counties
Address matched
75%
rest placed at a ZIP code centroid

What an eye exam costs around Minneapolis-St. Paul-Bloomington

No prices exist in the NPI registry, so treat the list below as a call sheet rather than a quote sheet. Nationally this site puts an eye exam at about $136 without insurance and around $25 with a vision plan.

No national retail optical brand is registered under its own name in this metro, so expect the independent optometry band of $120 to $200 rather than the $50 to $110 retail band. A comprehensive exam is $100 to $250, and adding a contact lens fitting takes the visit to $150 to $370.

Where the practices are

CityPracticesOptometryOphthalmology
Hudson440
New Richmond330
River Falls330
Baldwin110
Ellsworth110
Glenwood City110
Prescott110
Somerset110
Spring Valley110

City is the free-text value the practice entered in the registry. Every city in this table sits inside the Minneapolis-St. Paul-Bloomington metropolitan statistical area area as defined by the Census 2023 delineation.

Every registered practice in Minneapolis-St. Paul-Bloomington

Ordered by city, then by name. Names in blue have a profile page with the full registry record and the nearest alternatives.

PracticeCityRegistered asPhone on recordRecord updated
Soderberg Eye Care Center SCBaldwinOptometry(715) 684-3310May 2013
Ritzinger Optometric Clinic, S.C.EllsworthOptometry(715) 273-3570December 2010
Soderberg Eye Care CenterGlenwood CityOptometry(715) 265-7127March 2009
Aeg Wisconsin Vision Therapy LtdHudsonVision therapy(715) 381-1577July 2022
Christenson Vision Care
Registered as Aeg Wisconsin Professional Ltd
HudsonOptometry(715) 381-1234September 2025
Hudson OpticalHudsonOptometry(715) 386-8401August 2020
Ritzinger Optometric Clinic SCHudsonOptometry(715) 386-2020November 2009
Enhanced Eye Care LLCNew RichmondOptometry(715) 246-2419August 2024
Essential Eyecare, LLCNew RichmondOptometry(715) 246-2894August 2009
Soderberg Eye Care CenterNew RichmondOptometry(715) 246-4441August 2020
Premier Eye Care, Prescott
Registered as Premier Eye Care Prescott, Ltd.
PrescottOptometry(651) 283-2400February 2025
Falls Family Eye Care, LLCRiver FallsOptometry(715) 425-7228November 2015
G. B. Ginsberg, O.D.River FallsOptometry(715) 425-7228November 2015
Ritzinger Optometric Clinic SCRiver FallsOptometry(715) 425-7235August 2020
Midwest Mobile Eye LLCSomersetOptometry(651) 303-9470June 2025
Valley View Eye Clinic
Registered as Gary B. Lukes
Spring ValleyOptometry(715) 778-5876January 2010

Phone numbers are the practice location numbers on the NPI record. They are self-reported, CMS does not verify them, and 8 of these records have not been updated since before 2020. An NPI does not mean the practice is licensed: that is a matter for the Wisconsin licensing boards.

Groups with more than one office here

Practice groupOffices in this metro
Soderberg Eye Care Center2
Ritzinger Optometric Clinic SC2

Nearby metro areas

Red Wing, MN (8)Minneapolis-St. Paul-Bloomington, MN (355)Rice Lake, WI (9)Eau Claire, WI (15)Rochester, MN (17)Owatonna, MN (4)Minneapolis-St. Paul-Bloomington: Minnesota side (355)All Wisconsin practices

Related price guides

Eye exam cost without insuranceComprehensive eye exam costContact lens exam and fittingGlaucoma test costRetinal imaging costWhat vision insurance coversMedicare eye exam coverage
Source and provenance. CMS National Plan and Provider Enumeration System (NPPES), NPI data dissemination file, August 2026 (August 2026, published August 2026 file). CMS NPI downloadable files. Licence: US federal public data, FOIA-disclosable, no charge; CMS deactivated-NPI display guidance honoured. NPI registry records from the CMS NPPES monthly file. An NPI is a billing identifier, not a licence: CMS does not verify that the holder is licensed or credentialed. Registry contact details are self-reported and are often years out of date. This directory lists organizations only. Individual practitioner records are never published here.

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Updated 2026-07-06