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Tulare, CA - NPI registry record

Simply Eyes Optometry Inc., Tulare: NPI Registry Record and Eye Exam Cost Context

Simply Eyes Optometry Inc. holds NPI 1205424942, registered with the Centers for Medicare and Medicaid Services as an optometry organization under taxonomy code 152W00000X (Optometrist). The practice location on the record is 511 E Kern Ave, Tulare, CA 93274, inside the Visalia metropolitan statistical area area. The NPI was issued in January 2021, 5 years ago, and the practice last updated its own entry in December 2022.

What the registry record says

NPI number
1205424942
Legal business name
Gurjeet Kaila
Registered trading name
Simply Eyes Optometry Inc.
Primary registered specialty
Optometrist (152W00000X)
Practice location
511 E Kern Ave
Tulare, CA 93274-4210
Phone on the record
(559) 688-0661
NPI issued
January 7, 2021
Record last updated by the practice
December 8, 2022
Registry status
NPI registry record, active as reported by CMS October 2026
Metro area
Visalia, CA
County
Tulare County
Location precision
Street address matched by the US Census geocoder

Reading this record

The practice bills under the legal name Gurjeet Kaila and registered Simply Eyes Optometry Inc. as its trading name, so an insurance statement may show a name that does not match the sign on the door. The entry was last refreshed in December 2022. That is neither fresh nor ancient by the standards of this metro, where 3 of 34 records were updated in 2024 or later and 17 predate 2020.

For local context: Tulare holds 7 registered eye care practices in this snapshot, 6 of them optometry and 1 ophthalmology, in ZIP codes including 93274. 6 of them took an NPI before this practice did. The closest is Gary E.M. Smith O.D. Inc in Tulare, 0.0 miles away.

None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The California boards hold the licensing record, and the practice itself is the only source for what it charges today.

Also registered at this address

1 other organization holds an NPI at the same street address. Shared suites and multi-specialty buildings are common, and it is worth knowing which entity you are actually booking with.

OrganizationRegistered asRecord updated
Gary E.M. Smith O.D. IncOptometryJanuary 2008

Nearest registered practices

40 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Visalia metro itself there are 34, 6 of them elsewhere in Tulare. The closest 5 are below, measured straight line between registered addresses.

PracticeCityRegistered asDistancePhone on record
Gary E.M. Smith O.D. IncTulareOptometry0.0 mi(559) 688-0661
Drs. Nagy & Potter, O.D.TulareOptometry0.2 mi(559) 686-8628
David H. Steed, O.dTulareOptometry1.0 mi(559) 688-1660
Sunalp Vision CenterTulareOphthalmology1.1 mi(559) 688-2020
Infinity Vision OptometryTulareOptometry1.5 mi(559) 688-5020

Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.

What to expect to pay at an optometry practice like this

The NPI registry holds no prices, so nothing here is a quote from Simply Eyes Optometry Inc., and independent optometry practices do not publish fee schedules. Customers report paying $120 to $200 at this kind of practice without insurance, which is a reported band rather than a published price. The nearest published figure is $95, the median starting fee across the 1,280 US retail optical stores that print one (30 September 2026), and Medicare pays $149.64 for a comprehensive new-patient exam (CPT 92004). Ask Simply Eyes Optometry Inc. for its self-pay price.

Ask two things when you call: whether the quoted fee includes the refraction, and what a contact lens fitting adds if you wear lenses (the median published contact-lens fee is $129). A comprehensive exam is $80 to $120 at the middle half of stores that print a price. If price is the deciding factor, the 34 practices on the Visalia page give you the full local field to call around.

Keep looking

All 34 practices in VisaliaCalifornia directoryUS eye doctor directoryEye exam cost without insuranceComprehensive eye exam costWhat vision insurance coversMedicare eye exam coverage
Source and provenance. CMS National Plan and Provider Enumeration System (NPPES), NPI data dissemination file, August 2026 (October 2026, published October 2026 file). CMS NPI downloadable files. Licence: US federal public data, FOIA-disclosable, no charge; CMS deactivated-NPI display guidance honoured. NPI registry records from the CMS NPPES monthly file. An NPI is a billing identifier, not a licence: CMS does not verify that the holder is licensed or credentialed. Registry contact details are self-reported and are often years out of date. This directory lists organizations only. Individual practitioner records are never published here.

Site updated 2026-10-25