Valley Vision Optometric Center, Winchester: NPI Registry Record and Eye Exam Cost Context
What the registry record says
- NPI number
- 1205664406
- Legal business name
- Amanda Morris OD and Associates, PLLC
- Registered trading name
- Valley Vision Optometric Center
- Primary registered specialty
- Optometrist (152W00000X)
- Practice location
- 905 Cedar Creek Grade Ste 100
Winchester, VA 22601-7100 - Phone on the record
- (540) 665-0541
- NPI issued
- July 22, 2024
- Record last updated by the practice
- July 22, 2024
- Registry status
- NPI registry record, active as reported by CMS August 2026
- Metro area
- Winchester, VA-WV
- County
- Frederick County
- Location precision
- Street address matched by the US Census geocoder
Reading this record
The practice bills under the legal name Amanda Morris OD and Associates, PLLC and registered Valley Vision Optometric Center as its trading name, so an insurance statement may show a name that does not match the sign on the door. The entry was refreshed in July 2024, putting it among the 4 of 27 Winchester records updated in 2024 or later, so the contact details are more likely to be current than most of this metro.
For local context: Winchester holds 27 registered eye care practices in this snapshot, 14 of them optometry and 13 ophthalmology, in ZIP codes including 22601. 25 of them took an NPI before this practice did. The closest is Cheryl K Robson OD PC in Winchester, 0.0 miles away.
None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Virginia boards hold the licensing record, and the practice itself is the only source for what it charges today.
Nearest registered practices
42 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Winchester metro itself there are 27, 26 of them elsewhere in Winchester. The closest 5 are below, measured straight line between registered addresses.
| Practice | City | Registered as | Distance | Phone on record |
|---|---|---|---|---|
| Cheryl K Robson OD PC | Winchester | Optometry | 0.0 mi | (540) 665-0541 |
| Retina & Vitreous Consultants of Virginia, PC | Winchester | Ophthalmology | 0.0 mi | (540) 662-1810 |
| Cedar Creek Eyecare, Doctors of Optometry | Winchester | Optometry | 0.3 mi | (540) 662-0222 |
| Blue Ridge Eye Specialists PC | Winchester | Ophthalmology | 0.9 mi | (540) 662-2700 |
| Phillip D. Rhoads, OD, PC. | Winchester | Optometry | 0.9 mi | (540) 662-4463 |
Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.
What to expect to pay at an optometry practice like this
The NPI registry holds no prices, so nothing here is a quote from Valley Vision Optometric Center. Based on this site's own price research, an independent optometry practice typically charges $120 to $200 for an exam without insurance, against a national average of about $136 and roughly $25 once a vision plan pays its share.
Ask two things when you call: whether the quoted fee includes the refraction, and what a contact lens fitting adds if you wear lenses, since that takes a visit to $150 to $370. A comprehensive exam is $100 to $250. If price is the deciding factor, the 27 practices on the Winchester page give you the full local field to call around.