Myeyedr., Henrico: NPI Registry Record and Eye Exam Cost Context
What the registry record says
- NPI number
- 1427704238
- Legal business name
- Myeyedr Optometry of Virginia, PLLC
- Registered trading name
- Myeyedr.
- Primary registered specialty
- Optometrist (152W00000X)
- Practice location
- 12241 W Broad St Ste C
Henrico, VA 23233-1063 - Phone on the record
- (804) 864-2020
- NPI issued
- March 2, 2022
- Record last updated by the practice
- April 1, 2024
- Registry status
- NPI registry record, active as reported by CMS October 2026
- Metro area
- Richmond, VA
- County
- Henrico County
- Locations under this name
- 85 registered nationally
- Location precision
- Street address matched by the US Census geocoder
Reading this record
The practice bills under the legal name Myeyedr Optometry of Virginia, PLLC and registered Myeyedr. as its trading name, so an insurance statement may show a name that does not match the sign on the door. 85 locations nationally are registered under the same name, so pricing and policies are likely to be set at group level rather than at this office. The name matches the MyEyeDr retail brand, which sits at the $50 to $110 end of the exam price range rather than the independent-practice end. The entry was refreshed in April 2024, putting it among the 22 of 151 Richmond records updated in 2024 or later, so the contact details are more likely to be current than most of this metro.
For local context: Henrico holds 6 registered eye care practices in this snapshot, 5 of them optometry and 1 ophthalmology, in ZIP codes including 23233. 5 of them took an NPI before this practice did. The closest is Virginia Eye Institute in Henrico, 0.4 miles away.
None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Virginia boards hold the licensing record, and the practice itself is the only source for what it charges today.
Nearest registered practices
123 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Richmond metro itself there are 151, 5 of them elsewhere in Henrico. The closest 5 are below, measured straight line between registered addresses.
| Practice | City | Registered as | Distance | Phone on record |
|---|---|---|---|---|
| Virginia Eye Institute | Henrico | Optometry | 0.4 mi | (804) 287-4200 |
| Virginia Eye Health Partners, LLC | Henrico | Optometry | 1.2 mi | (804) 433-3949 |
| Commonwealth Eye Care Associates PC | Henrico | Ophthalmology | 1.2 mi | (804) 217-6363 |
| James River Retina PLLC | Richmond | Retina | 1.2 mi | (804) 317-2441 |
| Dr. Gina A Dyda-Schmid, Optometrist and Associates PLLC | Richmond | Optometry | 1.3 mi | (804) 360-1590 |
Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.
What to expect to pay at an optometry practice like this
The NPI registry holds no prices, so nothing here is a quote from Myeyedr., and independent optometry practices do not publish fee schedules. Customers report paying $120 to $200 at this kind of practice without insurance, which is a reported band rather than a published price. The nearest published figure is $95, the median starting fee across the 1,280 US retail optical stores that print one (30 September 2026), and Medicare pays $149.64 for a comprehensive new-patient exam (CPT 92004). Ask Myeyedr. for its self-pay price.
Ask two things when you call: whether the quoted fee includes the refraction, and what a contact lens fitting adds if you wear lenses (the median published contact-lens fee is $129). A comprehensive exam is $80 to $120 at the middle half of stores that print a price. If price is the deciding factor, the 151 practices on the Richmond page give you the full local field to call around.