Brian Looney, OD, Forest: NPI Registry Record and Eye Exam Cost Context
What the registry record says
- NPI number
- 1306950431
- Legal business name
- David M Harman MD LLC
- Registered trading name
- Brian Looney, OD
- Primary registered specialty
- Ophthalmology (207W00000X)
- Other registered specialties
- Optometrist
- Practice location
- 1825 Graves Mill Rd
Forest, VA 24551-3967 - Phone on the record
- (434) 385-5600
- NPI issued
- August 18, 2006
- Record last updated by the practice
- March 9, 2026
- Registry status
- NPI registry record, active as reported by CMS August 2026
- Metro area
- Lynchburg, VA
- County
- Bedford County
- Locations under this name
- 2 registered nationally
- Location precision
- Street address matched by the US Census geocoder
Reading this record
The practice bills under the legal name David M Harman MD LLC and registered Brian Looney, OD as its trading name, so an insurance statement may show a name that does not match the sign on the door. Beyond the primary code the record carries Optometrist, which is the registry's own signal that the practice covers more than routine work. 2 locations nationally are registered under the same name, so pricing and policies are likely to be set at group level rather than at this office. The entry was refreshed in March 2026, putting it among the 2 of 28 Lynchburg records updated in 2024 or later, so the contact details are more likely to be current than most of this metro.
For local context: Forest holds 3 registered eye care practices in this snapshot, 2 of them optometry and 1 ophthalmology, in ZIP codes including 24551. No other practice in the city took its NPI earlier than this one, which makes it the longest-registered address here. The closest is O Victor Weatherholt PC in Lynchburg, 0.1 miles away.
None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Virginia boards hold the licensing record, and the practice itself is the only source for what it charges today.
Nearest registered practices
28 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Lynchburg metro itself there are 28, 2 of them elsewhere in Forest. The closest 5 are below, measured straight line between registered addresses.
| Practice | City | Registered as | Distance | Phone on record |
|---|---|---|---|---|
| O Victor Weatherholt PC | Lynchburg | Optometry | 0.1 mi | (434) 385-7898 |
| Forest Family Eye Care | Lynchburg | Optometry | 0.1 mi | (434) 385-7898 |
| Dr. Norman M. Kahn, O.D., P.L.L.C. | Forest | Corneal and contact lens management | 0.3 mi | (434) 385-8855 |
| Dr Frank Villa Optometrist PC | Lynchburg | Optometry | 0.6 mi | (434) 385-8800 |
| Myeyedr | Lynchburg | Optometry | 0.6 mi | (434) 385-8800 |
Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.
What to expect to pay at an ophthalmology practice like this
The NPI registry holds no prices, so nothing here is a quote from Brian Looney, OD. Based on this site's own price research, an ophthalmology practice typically charges $150 to $300 or more for an exam without insurance, against a national average of about $136 and roughly $25 once a vision plan pays its share.
Ophthalmology visits are usually medical rather than routine, which changes who pays: medical insurance and Medicare Part B cover a medically necessary exam, while a routine refraction for glasses is normally not covered. Ask whether the visit will be billed as medical or routine before you book, and compare with the 24 optometry practices on the Lynchburg page if you only need a prescription.