VisionTestCost.com is an independent price comparison resource. One labelled affiliate link (VSP individual vision plans) can earn us a commission; it never changes a price. Most US optical chains publish no exam price at all, so a figure here is either a published price or a reported range, and the provider pages say which.
Wichita Falls, TX - NPI registry record

Brookstone Eye Center, Wichita Falls: NPI Registry Record and Eye Exam Cost Context

Brookstone Eye Center holds NPI 1891938163, registered with the Centers for Medicare and Medicaid Services as an optometry organization under taxonomy code 152W00000X (Optometrist). The practice location on the record is 1508 Brook Ave, Wichita Falls, TX 76301, inside the Wichita Falls metropolitan statistical area area. The NPI was issued in April 2009, 17 years ago, and the practice last updated its own entry in March 2025.

What the registry record says

NPI number
1891938163
Legal business name
Jenny M. Kisner OD LLC
Registered trading name
Brookstone Eye Center
Primary registered specialty
Optometrist (152W00000X)
Other registered specialties
Ophthalmology
Practice location
1508 Brook Ave
Wichita Falls, TX 76301-5604
Phone on the record
(940) 761-2317
NPI issued
April 15, 2009
Record last updated by the practice
March 25, 2025
Registry status
NPI registry record, active as reported by CMS October 2026
County
Wichita County
Location precision
Street address matched by the US Census geocoder

Reading this record

The practice bills under the legal name Jenny M. Kisner OD LLC and registered Brookstone Eye Center as its trading name, so an insurance statement may show a name that does not match the sign on the door. Beyond the primary code the record carries Ophthalmology, which is the registry's own signal that the practice covers more than routine work. The entry was refreshed in March 2025, putting it among the 3 of 16 Wichita Falls records updated in 2024 or later, so the contact details are more likely to be current than most of this metro.

For local context: Wichita Falls holds 15 registered eye care practices in this snapshot, 12 of them optometry and 3 ophthalmology, in ZIP codes including 76301. 10 of them took an NPI before this practice did. The closest is North Texas Ophthalmology Associates, PLLC in Wichita Falls, 0.2 miles away.

None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Texas boards hold the licensing record, and the practice itself is the only source for what it charges today.

Nearest registered practices

15 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Wichita Falls metro itself there are 16, 14 of them elsewhere in Wichita Falls. The closest 5 are below, measured straight line between registered addresses.

PracticeCityRegistered asDistancePhone on record
North Texas Ophthalmology Associates, PLLCWichita FallsOphthalmology0.2 mi(940) 723-1274
KellopticalWichita FallsOptometry0.3 mi(940) 766-0012
Hayley Eye Clinic, P.C.Wichita FallsOptometry1.2 mi(940) 723-2020
Hayley Eye ClinicWichita FallsOptometry1.2 mi(940) 723-2020
Oklahoma Eye Institute, LLCWichita FallsOphthalmology1.2 mi(580) 536-0000

Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.

What to expect to pay at an optometry practice like this

The NPI registry holds no prices, so nothing here is a quote from Brookstone Eye Center, and independent optometry practices do not publish fee schedules. Customers report paying $120 to $200 at this kind of practice without insurance, which is a reported band rather than a published price. The nearest published figure is $95, the median starting fee across the 1,280 US retail optical stores that print one (30 September 2026), and Medicare pays $149.64 for a comprehensive new-patient exam (CPT 92004). Ask Brookstone Eye Center for its self-pay price.

Ask two things when you call: whether the quoted fee includes the refraction, and what a contact lens fitting adds if you wear lenses (the median published contact-lens fee is $129). A comprehensive exam is $80 to $120 at the middle half of stores that print a price. If price is the deciding factor, the 16 practices on the Wichita Falls page give you the full local field to call around.

Keep looking

All 16 practices in Wichita FallsTexas directoryUS eye doctor directoryEye exam cost without insuranceComprehensive eye exam costWhat vision insurance coversMedicare eye exam coverage
Source and provenance. CMS National Plan and Provider Enumeration System (NPPES), NPI data dissemination file, August 2026 (October 2026, published October 2026 file). CMS NPI downloadable files. Licence: US federal public data, FOIA-disclosable, no charge; CMS deactivated-NPI display guidance honoured. NPI registry records from the CMS NPPES monthly file. An NPI is a billing identifier, not a licence: CMS does not verify that the holder is licensed or credentialed. Registry contact details are self-reported and are often years out of date. This directory lists organizations only. Individual practitioner records are never published here.

Site updated 2026-10-25