Sierra Eye Associates, Reno: NPI Registry Record and Eye Exam Cost Context
What the registry record says
- NPI number
- 1316022551
- Legal business name
- Plecha Durant Stanko Johnson & Cohen A Professional Corporation
- Registered trading name
- Sierra Eye Associates
- Primary registered specialty
- Ophthalmology (207W00000X)
- Practice location
- 950 Ryland St
Reno, NV 89502-1605 - Phone on the record
- (775) 329-0286
- NPI issued
- October 26, 2006
- Record last updated by the practice
- April 24, 2023
- Registry status
- NPI registry record, active as reported by CMS August 2026
- Metro area
- Reno, NV
- County
- Washoe County
- Locations under this name
- 2 registered nationally
- Location precision
- Street address matched by the US Census geocoder
Reading this record
The practice bills under the legal name Plecha Durant Stanko Johnson & Cohen A Professional Corporation and registered Sierra Eye Associates as its trading name, so an insurance statement may show a name that does not match the sign on the door. 2 locations nationally are registered under the same name, so pricing and policies are likely to be set at group level rather than at this office. The entry was last refreshed in April 2023. That is neither fresh nor ancient by the standards of this metro, where 27 of 93 records were updated in 2024 or later and 49 predate 2020.
For local context: Reno holds 70 registered eye care practices in this snapshot, 57 of them optometry and 13 ophthalmology, in ZIP codes including 89502. 3 of them took an NPI before this practice did. The closest is Sea Optical in Reno, 0.0 miles away.
None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Nevada boards hold the licensing record, and the practice itself is the only source for what it charges today.
Also registered at this address
1 other organization holds an NPI at the same street address. Shared suites and multi-specialty buildings are common, and it is worth knowing which entity you are actually booking with.
| Organization | Registered as | Record updated |
|---|---|---|
| Sea Optical | Ophthalmology | December 2011 |
Nearest registered practices
103 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Reno metro itself there are 93, 69 of them elsewhere in Reno. The closest 5 are below, measured straight line between registered addresses.
| Practice | City | Registered as | Distance | Phone on record |
|---|---|---|---|---|
| Sea Optical | Reno | Ophthalmology | 0.0 mi | (775) 329-8440 |
| Vision Consultants | Reno | Optometry | 0.3 mi | (775) 470-7200 |
| Drs Kroll and Lighthouse | Reno | Optometry | 0.7 mi | (775) 329-1331 |
| Tyson F. Kales OD Ltd | Reno | Optometry | 1.0 mi | (775) 323-0157 |
| Eye Zone-Midtown | Reno | Optometry | 1.0 mi | (775) 323-0157 |
Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.
What to expect to pay at an ophthalmology practice like this
The NPI registry holds no prices, so nothing here is a quote from Sierra Eye Associates. Based on this site's own price research, an ophthalmology practice typically charges $150 to $300 or more for an exam without insurance, against a national average of about $136 and roughly $25 once a vision plan pays its share.
Ophthalmology visits are usually medical rather than routine, which changes who pays: medical insurance and Medicare Part B cover a medically necessary exam, while a routine refraction for glasses is normally not covered. Ask whether the visit will be billed as medical or routine before you book, and compare with the 79 optometry practices on the Reno page if you only need a prescription.