VisionTestCost.com is an independent price comparison resource. One labelled affiliate link (VSP individual vision plans) can earn us a commission; it never changes a price. Most US optical chains publish no exam price at all, so a figure here is either a published price or a reported range, and the provider pages say which.
Columbia, MO - NPI registry record

Performance Eyecare, Columbia: NPI Registry Record and Eye Exam Cost Context

Performance Eyecare holds NPI 1215158910, registered with the Centers for Medicare and Medicaid Services as an optometry organization under taxonomy code 152W00000X (Optometrist). The practice location on the record is 30 E Southampton Dr, Ste. 109, Columbia, MO 65203, inside the Columbia metropolitan statistical area area. The NPI was issued in May 2007, 19 years ago, and the practice last updated its own entry in April 2023.

What the registry record says

NPI number
1215158910
Legal business name
Pec Columbia, Inc
Registered trading name
Performance Eyecare
Primary registered specialty
Optometrist (152W00000X)
Practice location
30 E Southampton Dr, Ste. 109
Columbia, MO 65203-6135
Phone on the record
(573) 874-3937
NPI issued
May 1, 2007
Record last updated by the practice
April 27, 2023
Registry status
NPI registry record, active as reported by CMS October 2026
Metro area
Columbia, MO
County
Boone County
Location precision
Street address matched by the US Census geocoder

Reading this record

The practice bills under the legal name Pec Columbia, Inc and registered Performance Eyecare as its trading name, so an insurance statement may show a name that does not match the sign on the door. The entry was last refreshed in April 2023. That is neither fresh nor ancient by the standards of this metro, where 4 of 28 records were updated in 2024 or later and 19 predate 2020.

For local context: Columbia holds 27 registered eye care practices in this snapshot, 18 of them optometry and 9 ophthalmology, in ZIP codes including 65203. 8 of them took an NPI before this practice did. The closest is Kramer Family Eyecare in Columbia, 0.6 miles away.

None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Missouri boards hold the licensing record, and the practice itself is the only source for what it charges today.

Nearest registered practices

40 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Columbia metro itself there are 28, 26 of them elsewhere in Columbia. The closest 5 are below, measured straight line between registered addresses.

PracticeCityRegistered asDistancePhone on record
Kramer Family EyecareColumbiaOptometry0.6 mi(573) 449-4188
Clarkson EyecareColumbiaOptometry1.1 mi(636) 200-4393
Williams & Hussey Eyecare/ Eyedentity EyewearColumbiaOptometry2.4 mi(573) 445-8780
Timothy D McGarity MD PCColumbiaOphthalmology2.6 mi(573) 441-7070
Restoration Eye CareColumbiaOphthalmology2.6 mi(573) 441-7070

Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.

What to expect to pay at an optometry practice like this

The NPI registry holds no prices, so nothing here is a quote from Performance Eyecare, and independent optometry practices do not publish fee schedules. Customers report paying $120 to $200 at this kind of practice without insurance, which is a reported band rather than a published price. The nearest published figure is $95, the median starting fee across the 1,280 US retail optical stores that print one (30 September 2026), and Medicare pays $149.64 for a comprehensive new-patient exam (CPT 92004). Ask Performance Eyecare for its self-pay price.

Ask two things when you call: whether the quoted fee includes the refraction, and what a contact lens fitting adds if you wear lenses (the median published contact-lens fee is $129). A comprehensive exam is $80 to $120 at the middle half of stores that print a price. If price is the deciding factor, the 28 practices on the Columbia page give you the full local field to call around.

Keep looking

All 28 practices in ColumbiaMissouri directoryUS eye doctor directoryEye exam cost without insuranceComprehensive eye exam costWhat vision insurance coversMedicare eye exam coverage
Source and provenance. CMS National Plan and Provider Enumeration System (NPPES), NPI data dissemination file, August 2026 (October 2026, published October 2026 file). CMS NPI downloadable files. Licence: US federal public data, FOIA-disclosable, no charge; CMS deactivated-NPI display guidance honoured. NPI registry records from the CMS NPPES monthly file. An NPI is a billing identifier, not a licence: CMS does not verify that the holder is licensed or credentialed. Registry contact details are self-reported and are often years out of date. This directory lists organizations only. Individual practitioner records are never published here.

Site updated 2026-10-25