Magnolia Eye Group, Water Valley: NPI Registry Record and Eye Exam Cost Context
What the registry record says
- NPI number
- 1235821216
- Legal business name
- Holly Springs Eyecare PLLC
- Registered trading name
- Magnolia Eye Group
- Primary registered specialty
- Optometrist (152W00000X)
- Practice location
- 302 Railroad St
Water Valley, MS 38965-3032 - Phone on the record
- (662) 473-2181
- NPI issued
- May 25, 2023
- Record last updated by the practice
- May 25, 2023
- Registry status
- NPI registry record, active as reported by CMS October 2026
- Metro area
- Oxford, MS
- County
- Yalobusha County
- Parent organization
- Holly Springs Eyecare PLLC
- Organization subpart
- Yes, this location bills as a subpart of a larger organization
- Locations under this name
- 6 registered nationally
- Location precision
- Street address matched by the US Census geocoder
Reading this record
The practice bills under the legal name Holly Springs Eyecare PLLC and registered Magnolia Eye Group as its trading name, so an insurance statement may show a name that does not match the sign on the door. CMS records this location as a subpart of Holly Springs Eyecare PLLC, meaning it bills under its own NPI but belongs to a larger organization. 6 locations nationally are registered under the same name, so pricing and policies are likely to be set at group level rather than at this office. The entry was last refreshed in May 2023. That is neither fresh nor ancient by the standards of this metro, where 0 of 10 records were updated in 2024 or later and 4 predate 2020.
For local context: Water Valley holds 2 registered eye care practices in this snapshot, 2 of them optometry and 0 ophthalmology, in ZIP codes including 38965. 1 of them took an NPI before this practice did. The closest is Steve Edwards in Water Valley, 0.0 miles away.
None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Mississippi boards hold the licensing record, and the practice itself is the only source for what it charges today.
Also registered at this address
1 other organization holds an NPI at the same street address. Shared suites and multi-specialty buildings are common, and it is worth knowing which entity you are actually booking with.
| Organization | Registered as | Record updated |
|---|---|---|
| Steve Edwards | Optometry | November 2021 |
Nearest registered practices
14 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Oxford metro itself there are 10, 1 of them elsewhere in Water Valley. The closest 5 are below, measured straight line between registered addresses.
| Practice | City | Registered as | Distance | Phone on record |
|---|---|---|---|---|
| Steve Edwards | Water Valley | Optometry | 0.0 mi | (662) 473-2181 |
| Eyes, Etc. | Taylor | Optometry | 8.4 mi | (662) 234-9394 |
| Mississippi Eye Care Taylor | Taylor | Optometry | 8.4 mi | (662) 234-9394 |
| Mayo Eye Center, Inc | Oxford | Ophthalmology | 14.3 mi | (662) 234-3937 |
| West Oxford Vision Center | Oxford | Optometry | 15.0 mi | (662) 236-5565 |
Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.
What to expect to pay at an optometry practice like this
The NPI registry holds no prices, so nothing here is a quote from Magnolia Eye Group, and independent optometry practices do not publish fee schedules. Customers report paying $120 to $200 at this kind of practice without insurance, which is a reported band rather than a published price. The nearest published figure is $95, the median starting fee across the 1,280 US retail optical stores that print one (30 September 2026), and Medicare pays $149.64 for a comprehensive new-patient exam (CPT 92004). Ask Magnolia Eye Group for its self-pay price.
Ask two things when you call: whether the quoted fee includes the refraction, and what a contact lens fitting adds if you wear lenses (the median published contact-lens fee is $129). A comprehensive exam is $80 to $120 at the middle half of stores that print a price. If price is the deciding factor, the 10 practices on the Oxford page give you the full local field to call around.