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Senatobia, MS - NPI registry record

Magnolia Eye Group, Senatobia: NPI Registry Record and Eye Exam Cost Context

Magnolia Eye Group holds NPI 1093420671, registered with the Centers for Medicare and Medicaid Services as an optometry organization under taxonomy code 152W00000X (Optometrist). The practice location on the record is 106 E Main St, Senatobia, MS 38668, inside the Memphis metropolitan statistical area area. The NPI was issued in January 2023, 3 years ago, and the practice last updated its own entry in January 2023.

What the registry record says

NPI number
1093420671
Legal business name
Holly Springs Eyecare PLLC
Registered trading name
Magnolia Eye Group
Primary registered specialty
Optometrist (152W00000X)
Practice location
106 E Main St
Senatobia, MS 38668-2138
Phone on the record
(662) 562-5500
NPI issued
January 18, 2023
Record last updated by the practice
January 18, 2023
Registry status
NPI registry record, active as reported by CMS October 2026
County
Tate County
Parent organization
Holly Springs Eyecare PLLC
Organization subpart
Yes, this location bills as a subpart of a larger organization
Locations under this name
6 registered nationally
Location precision
Street address matched by the US Census geocoder

Reading this record

The practice bills under the legal name Holly Springs Eyecare PLLC and registered Magnolia Eye Group as its trading name, so an insurance statement may show a name that does not match the sign on the door. CMS records this location as a subpart of Holly Springs Eyecare PLLC, meaning it bills under its own NPI but belongs to a larger organization. 6 locations nationally are registered under the same name, so pricing and policies are likely to be set at group level rather than at this office. The entry was last refreshed in January 2023. That is neither fresh nor ancient by the standards of this metro, where 7 of 27 records were updated in 2024 or later and 12 predate 2020.

For local context: Senatobia holds 3 registered eye care practices in this snapshot, 3 of them optometry and 0 ophthalmology, in ZIP codes including 38668. 2 of them took an NPI before this practice did. The closest is Glenn I. Goldring in Senatobia, 0.0 miles away.

None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Mississippi boards hold the licensing record, and the practice itself is the only source for what it charges today.

Also registered at this address

2 other organizations hold an NPI at the same street address. Shared suites and multi-specialty buildings are common, and it is worth knowing which entity you are actually booking with.

OrganizationRegistered asRecord updated
Glenn I. GoldringOptometryFebruary 2008
Tate County Vision CenterOptometryJuly 2020

Nearest registered practices

29 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Memphis metro itself there are 27, 2 of them elsewhere in Senatobia. The closest 5 are below, measured straight line between registered addresses.

PracticeCityRegistered asDistancePhone on record
Glenn I. GoldringSenatobiaOptometry0.0 mi(662) 562-5500
Tate County Vision CenterSenatobiaOptometry0.0 mi(662) 562-5500
Coldwater Vision Center LLCColdwaterOptometry4.8 mi(662) 622-5173
Sawyer Scott LLC DBA the Eyecare CenterSardisOptometry12.9 mi(662) 487-1316
Sawyer Scott Eyecare Center PLLCSardisOptometry12.9 mi(662) 487-1316

Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.

What to expect to pay at an optometry practice like this

The NPI registry holds no prices, so nothing here is a quote from Magnolia Eye Group, and independent optometry practices do not publish fee schedules. Customers report paying $120 to $200 at this kind of practice without insurance, which is a reported band rather than a published price. The nearest published figure is $95, the median starting fee across the 1,280 US retail optical stores that print one (30 September 2026), and Medicare pays $149.64 for a comprehensive new-patient exam (CPT 92004). Ask Magnolia Eye Group for its self-pay price.

Ask two things when you call: whether the quoted fee includes the refraction, and what a contact lens fitting adds if you wear lenses (the median published contact-lens fee is $129). A comprehensive exam is $80 to $120 at the middle half of stores that print a price. If price is the deciding factor, the 27 practices on the Memphis page give you the full local field to call around.

Keep looking

All 27 practices in MemphisMississippi directoryUS eye doctor directoryEye exam cost without insuranceComprehensive eye exam costWhat vision insurance coversMedicare eye exam coverage
Source and provenance. CMS National Plan and Provider Enumeration System (NPPES), NPI data dissemination file, August 2026 (October 2026, published October 2026 file). CMS NPI downloadable files. Licence: US federal public data, FOIA-disclosable, no charge; CMS deactivated-NPI display guidance honoured. NPI registry records from the CMS NPPES monthly file. An NPI is a billing identifier, not a licence: CMS does not verify that the holder is licensed or credentialed. Registry contact details are self-reported and are often years out of date. This directory lists organizations only. Individual practitioner records are never published here.

Site updated 2026-10-25