VisionTestCost.com is an independent price comparison resource. Not affiliated with any eye care provider or insurance company. Prices are estimates based on publicly available data.
Bay Harbor, MI - NPI registry record

Ashley Rossman Eye Care, PLLC, Bay Harbor: NPI Registry Record and Eye Exam Cost Context

Ashley Rossman Eye Care, PLLC holds NPI 1003471269, registered with the Centers for Medicare and Medicaid Services as an ophthalmology organization under taxonomy code 207W00000X (Ophthalmology). The practice location on the record is 4070 Charlevoix, Bay Harbor, MI 49770, inside the Petoskey micropolitan statistical area area. The NPI was issued in May 2019, 7 years ago, and the practice last updated its own entry in January 2025.

What the registry record says

NPI number
1003471269
Legal business name
Ashley Rossman Eye Care
Registered trading name
Ashley Rossman Eye Care, PLLC
Primary registered specialty
Ophthalmology (207W00000X)
Other registered specialties
Optometrist
Practice location
4070 Charlevoix
Bay Harbor, MI 49770
Phone on the record
(231) 487-5315
NPI issued
May 3, 2019
Record last updated by the practice
January 9, 2025
Registry status
NPI registry record, active as reported by CMS August 2026
Metro area
Petoskey, MI
County
Emmet County
Location precision
Street address matched by the US Census geocoder

Reading this record

The practice bills under the legal name Ashley Rossman Eye Care and registered Ashley Rossman Eye Care, PLLC as its trading name, so an insurance statement may show a name that does not match the sign on the door. Beyond the primary code the record carries Optometrist, which is the registry's own signal that the practice covers more than routine work. The entry was refreshed in January 2025, putting it among the 3 of 14 Petoskey records updated in 2024 or later, so the contact details are more likely to be current than most of this metro.

For local context: Bay Harbor holds 1 registered eye care practice in this snapshot, 0 of them optometry and 1 ophthalmology, in ZIP codes including 49770. No other practice in the city took its NPI earlier than this one, which makes it the longest-registered address here. The closest is Associated Retinal Consultants, PC in Petoskey, 0.2 miles away.

None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Michigan boards hold the licensing record, and the practice itself is the only source for what it charges today.

Nearest registered practices

19 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Petoskey metro itself there are 14. The closest 5 are below, measured straight line between registered addresses.

PracticeCityRegistered asDistancePhone on record
Associated Retinal Consultants, PCPetoskeyOphthalmology0.2 mi(231) 439-9230
Petoskey Eye Care PCPetoskeyOptometry0.2 mi(231) 439-3937
Vision Max PCPetoskeyOptometry2.6 mi(231) 439-3937
Campbell Eye Care PCPetoskeyOphthalmology2.6 mi(231) 487-5315
Infinity Eye Care, IncPetoskeyOptometry2.6 mi(231) 622-4779

Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.

What to expect to pay at an ophthalmology practice like this

The NPI registry holds no prices, so nothing here is a quote from Ashley Rossman Eye Care, PLLC. Based on this site's own price research, an ophthalmology practice typically charges $150 to $300 or more for an exam without insurance, against a national average of about $136 and roughly $25 once a vision plan pays its share.

Ophthalmology visits are usually medical rather than routine, which changes who pays: medical insurance and Medicare Part B cover a medically necessary exam, while a routine refraction for glasses is normally not covered. Ask whether the visit will be billed as medical or routine before you book, and compare with the 8 optometry practices on the Petoskey page if you only need a prescription.

Keep looking

All 14 practices in PetoskeyMichigan directoryUS eye doctor directoryGlaucoma test costRetinal imaging costWhat vision insurance coversMedicare eye exam coverage
Source and provenance. CMS National Plan and Provider Enumeration System (NPPES), NPI data dissemination file, August 2026 (August 2026, published August 2026 file). CMS NPI downloadable files. Licence: US federal public data, FOIA-disclosable, no charge; CMS deactivated-NPI display guidance honoured. NPI registry records from the CMS NPPES monthly file. An NPI is a billing identifier, not a licence: CMS does not verify that the holder is licensed or credentialed. Registry contact details are self-reported and are often years out of date. This directory lists organizations only. Individual practitioner records are never published here.

Didn't find your answer?

Ask us. A real person reads every question and we answer the ones we can, with sources. If your question would help other readers, we may publish an anonymised version, with your permission. General reference, not medical advice.

Ask a question[email protected]

Updated 2026-07-06