Designs for Vision, Riverview: NPI Registry Record and Eye Exam Cost Context
What the registry record says
- NPI number
- 1205266061
- Legal business name
- L & B Optical Inc
- Registered trading name
- Designs for Vision
- Primary registered specialty
- Optometrist (152W00000X)
- Non eye care codes on the record
- 1 additional taxonomy code outside optometry and ophthalmology
- Practice location
- 19216 Fort St
Riverview, MI 48193-6702 - Phone on the record
- (734) 479-5300
- NPI issued
- November 14, 2013
- Record last updated by the practice
- February 1, 2022
- Registry status
- NPI registry record, active as reported by CMS August 2026
- Metro area
- Detroit-Warren-Dearborn, MI
- County
- Wayne County
- Location precision
- Street address matched by the US Census geocoder
Reading this record
The practice bills under the legal name L & B Optical Inc and registered Designs for Vision as its trading name, so an insurance statement may show a name that does not match the sign on the door. The entry was last refreshed in February 2022. That is neither fresh nor ancient by the standards of this metro, where 94 of 655 records were updated in 2024 or later and 334 predate 2020.
For local context: Riverview holds 2 registered eye care practices in this snapshot, 2 of them optometry and 0 ophthalmology, in ZIP codes including 48193. 1 of them took an NPI before this practice did. The closest is Harold Schiff O.D., P.C. in Riverview, 0.0 miles away.
None of this is a licensing check. CMS issues an NPI so a provider can be identified in billing transactions, and states plainly that issuance does not ensure or validate that the holder is licensed or credentialed. The Michigan boards hold the licensing record, and the practice itself is the only source for what it charges today.
Also registered at this address
1 other organization holds an NPI at the same street address. Shared suites and multi-specialty buildings are common, and it is worth knowing which entity you are actually booking with.
| Organization | Registered as | Record updated |
|---|---|---|
| Harold Schiff O.D., P.C. | Optometry | September 2012 |
Nearest registered practices
335 other registered eye care practices sit within 25 miles of this address, a radius that does not stop at the metro boundary. Inside the Detroit-Warren-Dearborn metro itself there are 655, 1 of them elsewhere in Riverview. The closest 5 are below, measured straight line between registered addresses.
| Practice | City | Registered as | Distance | Phone on record |
|---|---|---|---|---|
| Harold Schiff O.D., P.C. | Riverview | Optometry | 0.0 mi | (734) 479-5300 |
| Svs Vision Inc | Southgate | Optometry | 1.5 mi | (734) 225-9500 |
| Eye Clinics of Michigan | Brownstown Twp | Ophthalmology | 1.9 mi | (734) 479-5580 |
| Rahmani Eye Institute PC | Brownstone | Ophthalmology | 2.0 mi | (734) 479-4747 |
| Phillips Eye Care, P.L.L.C. | Southgate | Optometry | 2.1 mi | (734) 285-2990 |
Distances are straight line between registered practice locations, not driving distance. Records placed at a ZIP centroid rather than a matched street address are excluded from this comparison.
What to expect to pay at an optometry practice like this
The NPI registry holds no prices, so nothing here is a quote from Designs for Vision. Based on this site's own price research, an independent optometry practice typically charges $120 to $200 for an exam without insurance, against a national average of about $136 and roughly $25 once a vision plan pays its share.
Ask two things when you call: whether the quoted fee includes the refraction, and what a contact lens fitting adds if you wear lenses, since that takes a visit to $150 to $370. A comprehensive exam is $100 to $250. If price is the deciding factor, the 655 practices on the Detroit-Warren-Dearborn page give you the full local field to call around.